International Collegiate Conference

For the International Collegiate Conference of the American Marketing Association, I designed a large-scale poster infographic to be displayed at the undergraduate research competition. Collaborating closely with a professor, faculty advisor, and researcher, I translated complex data into a visually engaging and informative layout.

The design balances rich informational content with a warm, retro, vintage aesthetic, aligning with the research theme and enhancing readability. The research itself explores the circular economy and sustainable consumption behaviors across both online and offline environments. Through careful typography, color choices, and layout composition, the final piece not only presents key findings effectively but also draws in viewers with its nostalgic yet polished visual appeal.